Driven executive that connects data, technology, and creativity to elevate brands and accelerate growth. Experienced in creating impactful, fresh, and innovative content. A leader who facilitates communication and understanding of emerging technology across the organization. Establishes best practices for productions including experiential, virtual, and streaming experiences. Excels with ideation, motivating teams, and coordinating logistics with accuracy and efficiency.
I have successfully delivered thought leadership on emerging technology to senior leaders at brands and agencies, guiding them through evolution and adoption. I have also established best practices for integrating emerging technology into branded content offerings. Developed and presented new ideas for sales teams to take to market. I have worked with large brands such as IBM, IKEA, GE, HBO, Nike, Adidas, and more, overseeing budgets of less than $50K to upwards of $5 million.
My specialties include experiential marketing, digital OOH, AR/VR, digital strategy, integrated marketing, branding, digital design and development, interactive experiences, social media, influencer engagement, and mobile media. My mission is to create innovative digital experiences that add value to brands and connect with consumers.
Creating innovative digital experiences that add value to brands.
New York, NY
phone: 917.297.7873
email: ross.david.a@gmail.com